When I first started training clients full-time, I assumed that I’d specialize in training athletes. I bought all sorts of equipment from Elitefts including a huge power rack/platform with all the accessories (box squat box, step up attachment, monkey chin bar, dip bars, band peg attachments), a 45 degree hyper, glute ham raise, reverse hyper, competition bench press, incline press, deadlift lever, chalk bin, bands, chains, specialty barbells, etc. I situated the equipment in my garage and was in awe at how manly my gym appeared! I was well on my way to be the next Joe DeFranco.
What happened next was unexpected. A bunch of female friends and relatives of mine started requesting that I train them. At first, I told them, “I’m not sure, my equipment is more geared toward training athletes.” They’d say, “Cool, when can I start?” I quickly realized that women like this type of training and all of a sudden I’m training tons of women.
Next thing you know, I open up my own studio and within three months I have 55 clients; probably 45 of them were women. If you train a few women well, out of nowhere you’ll have tons of female clients through word-of-mouth advertisement as they love to tell their friends about their trainer. I’ve really grown to love training women over the past five years, and here are some things I’ve learned along the way:
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http://bretcontreras.wordpress.com/2010/10/15/training-women/
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